Wake n’ Bacon – Bacon Cooking Alarm Clock
NO DEAL
EPISODE SUMMARY
🕓 Air Date: March 25, 2011
Asking For:
$40,000 for 20%
Investor:
No Deal
Deal:
No Deal
PRODUCT SUMMARY
Wake N' Bacon is an innovative alarm clock that wakes users up with the smell of sizzling bacon, providing a unique and enjoyable wake-up experience.
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Background Story
Matty Sallin, the founder of Wake N’ Bacon, hails from New York, New York. During his pursuit of a master’s degree at NYU, he embarked on an introductory electronics course that sparked his entrepreneurial journey. Inspired by a class project where students had to design a home device, Matty surveyed his peers to understand their ideal wake-up methods. Surprisingly, the allure of waking up to the smell and taste of bacon resonated strongly with many. Motivated by this insight, Matty set out to create a novel solution that would revolutionize the morning routine.
With a background in electronics and a passion for innovation, Matty embarked on the ambitious task of building the world’s first bacon-scented alarm clock. Combining his technical skills with his entrepreneurial spirit, he meticulously crafted a prototype that would heat pre-cooked bacon to perfection, filling the room with its irresistible aroma. This unique concept quickly gained attention, propelling Matty into the spotlight as the creator of a quirky yet charming product.
Driven by the overwhelming response to his prototype, Matty sought to transform his passion project into a scalable business venture. With aspirations to refine Wake N’ Bacon for mass production and secure partnerships with retail and manufacturing partners, Matty’s journey embodies the spirit of innovation and creativity that defines the entrepreneurial landscape of New York City.
The Product
Wake N’ Bacon is an ingenious alarm clock that tantalizes users’ senses with the savory scent of sizzling bacon, providing a delightful wake-up experience. The product consists of a compact clock with a built-in chamber designed to hold pre-cooked bacon slices. Users simply load the bacon into the chamber the night before, set their desired wake-up time, and eagerly anticipate the aroma-filled morning ahead.
Ten minutes before the programmed wake-up time, the clock silently activates, gently heating the bacon to a crisp, releasing its tantalizing scent throughout the room. This innovative approach to waking up offers a unique blend of convenience and indulgence, making mornings more enjoyable for bacon enthusiasts.
Wake N’ Bacon’s features include a user-friendly interface for setting alarms, a bacon chamber with secure closure to prevent odors from escaping, and a sleek design that seamlessly integrates into any bedroom decor. While currently not available for purchase due to the absence of a mass-produced version, Wake N’ Bacon has the potential to become a sought-after item for those seeking a novel and memorable wake-up experience.
How It Went
The company’s position before Shark Tank
Wake N’ Bacon, while garnering significant attention and interest, operates as a nascent company with limited commercial presence. At present, the company’s health and position are characterized by its status as a startup navigating the early stages of product development and market entry. Despite the viral success of its prototype, Wake N’ Bacon has yet to establish itself as a prominent player in the alarm clock industry. As a startup, Wake N’ Bacon’s partnerships and distribution channels are still in the exploratory phase.
While the founder, Matty Sallin, expressed intentions to seek retail and manufacturing partners, concrete agreements or partnerships have not been disclosed. Similarly, the company’s customer base primarily consists of early adopters and enthusiasts drawn to the novelty of its product concept. In terms of funding, Wake N’ Bacon relies on external investments to fuel its growth and development. However, no details regarding the sources of funding or available capital have been provided. Given the speculative nature of its product and the absence of a mass-produced version, the company’s profits and losses remain undetermined.
Currently structured as a startup with a small team led by founder Matty Sallin, Wake N’ Bacon is poised for expansion and commercialization efforts. However, its success hinges on securing partnerships, refining its product for mass production, and addressing concerns regarding safety and market demand. As the company continues to navigate the competitive landscape of consumer electronics, its ability to execute on its vision will determine its long-term viability and success in the market.
The Negotiations:
During the negotiations on Shark Tank, Matty Sallin, the founder of Wake N’ Bacon, faced tough questions and skepticism from the Sharks regarding the feasibility and market potential of his product. Matty initially sought $40,000 in exchange for a 20% equity stake in the company. However, concerns about safety, market demand, and financial projections arose during the discussion.
Despite the novelty and charm of Wake N’ Bacon, the Sharks expressed reservations about its practicality and market viability. Mark Cuban, in particular, raised concerns about the potential safety hazards of cooking bacon bedside and questioned the lack of clear financial projections and sales forecasts. Other Sharks echoed these concerns, leading to a unanimous decision to decline investment offers.
Ultimately, no deal was struck, with all Sharks opting out due to various concerns about the product’s viability and safety. While some Sharks admired the whimsical nature of Wake N’ Bacon, they ultimately concluded that the risks outweighed the potential rewards. Matty left the negotiation empty-handed but determined to pursue his venture independently. Despite the setback, Matty’s appearance on Shark Tank provided valuable exposure for Wake N’ Bacon, generating further interest and awareness among potential customers and investors.
